logo - combined cursive b and f bailey foltz

design     painting     about

kellyn

A logo design and brand identity creation for Kellyn, a nonprofit building a healthier community

Kellyn logo - a green apple with four different colored seeds in the shape of k in the middle

Kellyn is a 501(c)(3) non-profit corporation with a mission to develop, support, facilitate and implement healthy lifestyle programs to prevent and reduce the individual, family, community, and national chronic disease burden. 

We believe that a collaborative Healthy Neighborhood Immersion Initiative, including education in schools, access to healthy food, and medically based lifestyle change programs can positively affect the short- and long-term health of children and their families while providing cost savings to individuals, families, employers, and the healthcare system as a whole.

Kellyn logo - an apple with seeds in the shape of k in the middle, plus four additional versions in verying colors - food access, lifestyle medicine, kitchens/culinary medicine, and schools typography and color palette - old sock, merriweather - green, yellow, orange, purple, blue

logo exploration process

logo brainstorm sketches
Kellyn info slide - rooted in real food to create thriving communitites from the ground up, and an image of a girl holding armfuls of green plants Kellyn info slide - making the healthy choice the easy choice, and an image of hands holding onions
Kellyn webpage example - kellyn schools Kellyn webpage example - kellyn food access Kellyn webpage example - kellyn kitchens/culinary medicine Kellyn webpage example - kellyn lifestyle medicine
Kellyn mockups - impact report and branding guide
Kellyn info slide - kellyn mobile market, and an image of people at a market table filled with fruits and vegetables, and an image of a van carrying a trailer for kellyn mobile market Kellyn info slide - two t shirts and hats in white and green with the Kellyn logo

bailey foltz and logo

design   painting   about

kellyn

A logo design and brand identity creation for Kellyn, a nonprofit building a healthier community

Kellyn logo - a green apple with four different colored seeds in the shape of k in the middle

Kellyn is a 501(c)(3) non-profit corporation with a mission to develop, support, facilitate and implement healthy lifestyle programs to prevent and reduce the individual, family, community, and national chronic disease burden. 

We believe that a collaborative Healthy Neighborhood Immersion Initiative, including education in schools, access to healthy food, and medically based lifestyle change programs can positively affect the short- and long-term health of children and their families while providing cost savings to individuals, families, employers, and the healthcare system as a whole.

Kellyn logo - an apple with seeds in the shape of k in the middle, plus four additional versions in verying colors - food access, lifestyle medicine, kitchens/culinary medicine, and schools typography and color palette - old sock, merriweather - green, yellow, orange, purple, blue

logo exploration process

logo brainstorm sketches
Kellyn info slide - rooted in real food to create thriving communitites from the ground up, and an image of a girl holding armfuls of green plants Kellyn info slide - making the healthy choice the easy choice, and an image of hands holding onions Kellyn webpage example - kellyn schools Kellyn webpage example - kellyn food access Kellyn webpage example - kellyn kitchens/culinary medicine Kellyn webpage example - kellyn lifestyle medicine Kellyn mockups - impact report and branding guide Kellyn info slide - kellyn mobile market, and an image of people at a market table filled with fruits and vegetables, and an image of a van carrying a trailer for kellyn mobile market Kellyn info slide - two t shirts and hats in white and green with the Kellyn logo